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Albania

SIPPO supports NTA on ITB Berlin

SIPPO supported Albanian National Tourism Agency with capacity building and meetings facilitation during exhibition to improve its performance at ITB fair in Berlin.

SIPPO supports NTA on ITB Berlin

SIPPO Albania supported National Tourism Agency in organizing the workshop “Preparation of Trade Fair participation” to make better performance during ITB exhibition in Berlin. 16 private sector representatives and 5 employees of NTA attended this workshop concerning ITB trade fair, effective communication techniques, networks operating in ITB, sustainable tourism trends and market insights. The workshop was conducted by Matthias Leisinger, expert of SIPPO on responsible and sustainable tourism.

Following the workshop for preparation, SIPPO organized meetings between swiss travel agencies and Albanian National Tourism Agency aiming to improve the promotion of Albania as destination through, developing sustainable tourism products and fostering regional cooperation and enabling business partnerships. Mr. Andreas Zgraggen, SIPPO advisory board member and Member of Board – Premium Specialist DER Touristic Suisse AG visited Albanian stand to meet with representatives of National Tourism Agency and Ministry of Tourism and Environment.

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